Bank e-FX initiative of the year: Société Générale CIB

stephane-malrait-socgen
Stéphane Malrait, SG CIB

Launching a successful single-dealer foreign exchange trading platform in an age when a number of other banks have already built up strong franchises is no easy task. Société Générale Corporate & Investment Banking (SG CIB) wins this year's e-FX initiative of the year award after launching Alpha FX in 2010; a platform that shows strong innovation and has already won plaudits from early adopters.

"We have been using Alpha FX for six months and are very pleased with it. It's quick and functional

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